5 Principles of Convergence: How To Work Better At The Intersection Of Tech, Creativity And Media

Thursday, May 30th, 2013

Convergence is both buzzword and marketing reality. Razorfish CEO Bob Lord outlines 5 ways creative companies can adapt to a converging world and create better brand experiences.

Kate Lister‘s insight:

Change never stops–in fact it’s accelerating–so adaptation can never end. 

See on www.fastcocreate.com